Chettinad University had new waste-bins installed across campus to promote segregation of waste. We were to conceptualize the label designs for these, for them to be more compelling and informative for use. The lid area has the list of objects, as per what is usually disposed off on campus. The side of the bin reads as the 'label of the bin' as well as 'what the waste will eventually turn into'. Illustrations are created to aid the text on the lid and the sides.

Concept & Design: Ashvini Menon, Nitya George and Jui Karhadkar (Ashvini Menon Visual Design Studio, Mumbai)

Project Year: 2019